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NDTV drags Neilson to court over TAM rating manipulation


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Court

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Kantor Media

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The Neilson Company

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TAM

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NDTV



Published by: Shobhit Kalra
Published on: Tue, 31 Jul 2012 at 10:59 IST


NDTV drags Neilson to court over TAM rating manipulation

New Delhi: New Delhi Television Limited (NDTV) has filed a lawsuit against The Neilson Company in a New York court last week for manipulating TAM ratings data for channels that paid bribes to its officials, as per reports.

Television news broadcaster NDTV Ltd has sought at least $810 million for fraud, $580 million for negligence and millions more on other counts including legal fees, reports said.

TAM India, a 50-50 joint venture between Kantor media and Nielson has been accused of globally operating a deliberately complex web of subsidiaries and abusing the power of TAM's monopoly in India.

Meanwhile when asked for a reply, TAM said, "TAM India, a 50:50 joint venture between Kantar Media and Nielsen, doesn't comment on any litigation."

The suit reads, "Nielsen's wrongdoings, including, but not limited to, negligence, gross negligence, false representations, prima facie tort and negligence per se (based on violations of the Foreign Corrupt Practices Act and the Dutch Corporate Governance Code), have had catastrophic effects on customers, on the television industry, on advertisers and on and viewers in the US and overseas."

The suit further said, "The Nielsen Board of Directors, as proxies for the world's largest and most powerful group of corporate takeover specialists (referred to herein and in Nielsen's 2011 Annual Report as 'Sponsors') took this approach to cash out, as part of the typical leveraged buyout 'exit strategy', making billions of dollars in profits."

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