Mumbai: One of the leading apparel retailers in India, Pantaloons has come up in a joint collaboration with multi-partner loyalty program, Payback. The Pantaloons' green cards can now be used as Payback green card, which rewards customers with rebates and Payback points.
The customers will now be rewarded four credit points on every INR 100 spent. Those who avail a Payback membership, they will enjoy exclusive schemes at Pantaloons stores too. As a part of launch and promotion, a customer who spends 8,000 points or more, will be re-paid 20 percent points.
Payback is India's first loyalty program. A lot of companies have amalgamated with it to provide its customers with a wide range of schemes, which were restricted to limited brands in traditional shopping system. Payback's strength is its loyalty benefit programs, which comes from its group of partners.
Future Group associated with Payback in August 2011, Pantaloons is the latest one to join the pool.