Mumbai: Bollywood star Salman Khan launched the promo of his upcoming movie Dabangg 2 on Saturday's episode of reality Bigg Boss 6.
Salman along with his brother Arbaaz Khan, who is directing Dabangg 2, unveiled the promo of the movie on Bigg Boss, show the superstar hosts. The 10-second teaser was full of more action and romance.
Earlier Salman released three posters of the film on his official Facebook page and the star says this is to cater to new generation which follows movie news on new media.
Salman, whose Facebook profile has got 6.8 million likes, says he will also use traditional medium to promote his movies.
"There is a new generation following movie news on new media, so we launched the campaign on Facebook. We will continue to use traditional media. It's not about one replacing the other. It's one alongside the other," Salman said in a statement.
Directed by Arbaaz Khan, Dabangg 2 is a sequel to 2010 blockbuster Dabangg and also stars Sonakshi Sinha and Deepak Dobriyal. It will hit theatres on December 21.
The big screen trailer of Dabangg 2 will be released with the Ajay Devgn-starrer Son Of Sardaar.